Project
InnoTech
Year
2019
Service
Product Design, Strategy
InnoTech
Project Overview
The InnoTech Corporate Website Redesign aimed to modernize the online presence of a tech innovation company, showcasing its cutting-edge solutions and thought leadership.
Project Overview
The InnoTech Corporate Website Redesign aimed to modernize the online presence of a tech innovation company, showcasing its cutting-edge solutions and thought leadership.
The Problem
The existing website had an outdated design that did not reflect InnoTech's innovative brand image. The navigation was confusing, and the content did not effectively communicate the company's capabilities and achievements.
The Problem
The existing website had an outdated design that did not reflect InnoTech's innovative brand image. The navigation was confusing, and the content did not effectively communicate the company's capabilities and achievements.
The Solution
I led a comprehensive redesign, focusing on a contemporary visual identity and an intuitive user experience. The solution included a modernized logo, streamlined navigation, and compelling visuals to showcase InnoTech's technological advancements. The content was restructured to emphasize the company's achievements and expertise.
The Solution
I led a comprehensive redesign, focusing on a contemporary visual identity and an intuitive user experience. The solution included a modernized logo, streamlined navigation, and compelling visuals to showcase InnoTech's technological advancements. The content was restructured to emphasize the company's achievements and expertise.
The Result
The redesigned website received positive feedback for its fresh and sophisticated look. The improved user experience led to increased user engagement, longer session durations, and a notable uptick in inquiries from potential clients.
The Result
The redesigned website received positive feedback for its fresh and sophisticated look. The improved user experience led to increased user engagement, longer session durations, and a notable uptick in inquiries from potential clients.
